Robin Sacks' 1 Minute Mindset

November 11, 2010

3 Simple (and Free) Ways to Jump-Start Your Fame

Filed under: Look in the Mirror,Making Decisions,Take Control — Robin Sacks...Speaker, Author, Performance Coach @ 7:49 pm

If you ask someone’s opinion (bad idea #1), more often than not, that person will tell you that things should be done in a certain way in order for you to market yourself or your business. More often than not, that person is wrong. It is at times like these when you need to reach into your toolbox and pull out the one and only tool you really ever need, but rarely use… Common Sense.

Here are 3 simple (and free) ways to jump-start your fame.

1. Most business people spend a lot of time, money, and energy on “branding.” You can literally spend tens of thousands of dollars trying to figure out exactly who you are and how to then market “you” to the masses. Want a simple, free, and quick way to get a much better answer to that question? Ask people who you are. Wait… what? Why would you spend an ounce of your energy or a moment of your time trying to figure out who you are and why people would employ your services when you could just go ask people why they do business with you? See… successful marketing has very little to do with what you say. Successful marketing has everything to do with what I hear. Your reality may be quite different from my perception. Guess what… my perception of who you are is more valuable than your reality of who you are. Ask people who you are… do not try to guess, you will be wrong.

2. Stop marketing solutions and start marketing problems. People will always pay you to solve a problem. That is where you need to focus. Get to the pain… it is a more powerful tool than the fix. If I am in pain, I don’t care what the fix is, I just want it. Right? This goes right to the WHY someone would benefit from your services, not the WHAT of your services. If I do not think I have a problem, you are wasting time and energy talking to me about your solution.

3. Pay attention! Look at what other people are doing. Learn from their mistakes and successes. Is it working? If so, why is it working? Is it not working? If not, why is it not working? In my financial advising days, whenever I would have someone tell me that their uncle or sister or parents or friend or boss said to do this or do that, my first question to them was always, “how is that working for them?” The point? Why would you listen to broke people tell you how to make money? Common sense, or so we think, yet we all spend a lifetime taking advice from people for no real good reason.

Ask yourself this question every day: is what I am doing making me look like everybody else? If the answer is yes, ask yourself if that is a good thing or a bad thing. If the answer is no, ask yourself if that is a good thing or a bad thing. YOU need to figure out who YOU are. That is the way to success, but do not spend too much time, money, or energy trying to figure it out. Open your eyes, learn from others (both what works and what does not work), and ask people who you are. You will be amazed at how much time, money, and energy you suddenly find.

Get Clarity… Get Moving… Get Results

Get Out of Your Own Way!

Professionally, Robin Sacks is an award-winning journalist, award-winning playwright, speaker, author, coach and motivator. Personally, Robin is a mom, wife, and friend.
Robin specializes in helping people Get Out of Their Own Way!
Her philosophy is simple, Get Clarity…Get Moving…Get Results.
Robin can be reached through her website, http://www.waycoaching.com.

Article Source: http://EzineArticles.com/?expert=Robin_Sacks

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November 3, 2010

Expectations Are More Powerful Than Goals

Filed under: Making Decisions,Motivation,Take Control — Robin Sacks...Speaker, Author, Performance Coach @ 2:01 pm

Everyone you know, including yourself, have set goals and not met them. On December 31 of every year, someone you know is going to exercise more, someone you know is going to lose that 20 pounds once and for all, and someone you know is going to quit smoking. Most of them will not succeed. Why? Not because they did not have a goal, but because they did not have the correct expectation.

A goal is simply something you would like to accomplish. If you write your goal down and expand upon it effectively, it is known as a SMART goal. The acronym SMART stands for specific, measurable, attainable, realistic and timely. All that means is that the goal you say you want to accomplish IS possible. So… why do so many goals, even SMART ones, go by the way side and never come to fruition? It is not because you don’t want it… you do. It is not because you can’t do it… you can. The reason you do not succeed in accomplishing a goal has to do with your expectation.

Federico Fellini said, “our minds can shape the way a thing will be because we act according to our expectations.” We ACT according to our expectations. Buddha explained, “all that we are is the result of what we have thought. The mind is everything. What we think, we become.” SO… whether you honestly believe you can succeed is as much a determining factor in your success as actually taking the action to be successful.

If you do not believe in yourself or in your ability to do what you set out to do, do not waste your time doing it. It will not happen. Albert Einstein put it quite aptly, “insanity is doing the same thing over and over and over again and expecting a different result.” If this is the fifth time you set this goal, you need to do something differently or do not expect to see a different outcome!

Here is your take-away: nothing happens without clarity. Do not jump into action without clarity. Figure out WHY you want to do what you say you want to do. If you do not have a phenomenal “why,” chances are you will not see it to completion.

Get Clarity… Get Moving… Get Results (IN THAT ORDER)

Get Out of Your Own Way!

Professionally, Robin Sacks is an award-winning journalist, award-winning playwright, speaker, author, coach and motivator. Personally, Robin is a mom, wife, and friend. Robin specializes in helping people Get Out of Their Own Way!
Her philosophy is simple, Get Clarity…Get Moving…Get Results.
Robin can be reached through her website, http://www.waycoaching.com.

Robin’s new book, Get Off My Bus!, is published by Outskirts Press and is available at Amazon.com today!

Article Source: http://EzineArticles.com/?expert=Robin_Sacks

November 2, 2010

Stop Managing Your Time and Start Managing Your Life!

Filed under: Making Decisions,Stress Management,Take Control — Robin Sacks...Speaker, Author, Performance Coach @ 4:13 pm

As someone who has spent a lifetime with a Franklin planner, a Palm Pilot, or some other scheduling device always within my arm’s reach, I will be the first to say that “time management” is grossly overrated! I have found that “life management” is a much more efficient and effective approach to success. Let me explain.

Think of the most successful (whatever that means to you) person you know. How much time does that person have today? Now think of the least successful (whatever that means to you) person you know. How much time does that person have today? Now…how much time do you have today? As you are aware, the answers are all “24 hours.” We all have the same amount of time. What matters is what we choose to do with the time we have.

Before you start the mental spiral about how incredibly busy your life is and that while most people have some downtime during the day you do not and you do not even have 5 minutes to breath, let alone accomplish success… remember, while you are taking the time to read this article, to stop lying to yourself. While there are dozens of ways to regain control of your time and your life, I will present one of them here. This may be a totally new concept to you. Something about which you have never thought, but I guarantee it will provide you what we in personal development call an “AHA moment.”

Right now, you are accustomed to living you life based on a clock. You get up at a certain time and you pretty much do the same things at about the same time in the same ways that you have always done them. There are things that have to be done every day at certain times (for example, arrive at work or pick up your child from school) and there are things that, although they need to be done, can be done whenever you choose to do them (for example, grocery shopping or writing that thank you note or doing a few loads of laundry).

The way that most people choose to live their clock-dictated lives is to be as reactive as possible. In other words, you do the laundry when you have officially run out of underwear or grocery shop when you are about to go broke from eating out everyday. You rush every morning and still leave just in time to get into rush hour traffic and stress out about being late to work. You constantly feel out of control of your life and your time, but think about this for a moment. Everyone has times during the day and night when they are more active/alert/awake/motivated. You know people who are “morning people.” They are like the Marines in that they can get more done before most people wake up then most people will get done all day. You know people who say “do not talk to me before 11am! I am not awake, yet.” You know people who get a burst of energy in the afternoon. You know people who are “night owls.” They can often get a burst of energy at 10pm and can sit down and work effectively into the early morning hours.

Who are you? When are you at your most “awake?” The reason this is important to know is because when you do not know it, you are wasting a TON of time and energy every day. Let me rephrase that…you are CHOOSING to lose a ton of time and energy every day. It is time to choose to take control of your time and energy. Ready?

Here are 3 steps to help you find lost time during the day:

1. Stop lying to yourself. Taking action does not take a lot of time and energy. Thinking about taking action takes a tremendous amount of time and energy. You have plenty of time to do something you really want to do. Get clarity on what you want to accomplish and why. Make a list of single steps needed to accomplish that goal. Make a point to do one step each week. Do not go to step two until you have completed step one. It’s that simple.

2. Draw a clock on a piece of paper. Now go through a “typical” day of yours. From the moment you wake up, go through your day in your head and write down what you would be doing. For example, at 6:30am, write down alarm goes off, I hit snooze. At 6:35am, I get up with second alarm. At 6:40am, I get in the shower. At 6:55am, I start getting dressed. At 7:15am, since I am running late, I have no time to grab breakfast. At 7:30am, I run out the door. 8:05am, I get to work and start looking at my e-mails. And so on… Now…draw another circle on a piece of paper. Think of this as a clock, but do not write any numbers on it. This is your “energy clock.” Do the same exercise you did with the clock, but write down where your energy is high or low. You are looking for times when you are focused and wide awake during the day (your thrive times), as well as your “down” times when you have little energy and focus. Now, compare the two clocks. You may be amazed (AHA!) at how many disconnects there are. In other words, where you are doing “high focus” tasks at “low focus” times and visa versa.

Why is this so important? Because if it takes you two hours to do something at a “low focus” time and you could do that same task at a “high focus” time in 45 minutes, you just gave yourself a gift of more than an hour of time every single day. Wouldn’t that be nice? And that’s just one task!

So… finding your energy and focus during the day and doing your focused tasks at those times will give you several found hours every week!

3. Find one thing that you are doing on a regular basis that accomplishes nothing and stop doing it. We all fall into the pattern of “going through the motions” at some point. Go through a day conscious of WHY you are doing what you are doing. You can pretty much guarantee that you find one or two (or six!) things you are doing that you serve no purpose. They might have at one time, but now you are only doing them because “it’s what I’ve always done.” Minutia becomes a part of us. When it does, we need to shake it off and replace it with something much more productive.

Life is not about what happens to you. Life happens to all of us. Life is about how you choose to respond to what happens to you. THAT is the difference between managing your time and managing your life! It simply means going from being a little less reactive to being a little more proactive. Find one thing about which to become a little more proactive and you will immediately find that extra time you wrongly believe you do not have.

Get Clarity… Get Moving… Get Results.

Get Out of Your Own Way!

Professionally, Robin Sacks is an award-winning journalist, award-winning playwright, speaker, author, coach and motivator. Personally, Robin is a mom, wife, and friend.
Robin specializes in helping people Get Out of Their Own Way!
Her philosophy is simple, Get Clarity…Get Moving…Get Results.
Robin can be reached through her website, http://www.waycoaching.com.
*** You can purchase Robin’s new book, “Get Off My Bus!” at Amazon.com today! ***

Article Source: http://EzineArticles.com/?expert=Robin_Sacks

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